Lear Corporation, Southfield, MI
Challenge
Lear Corporation had a website that was fragmented with multiple mini-sites and landing pages that linked to external sites. Their corporate message and product mix were not fully defined or integrated into a cohesive communication.
How Did We Do It?
Moncur Associates architected, designed and built a new corporate website that puts the Lear messaging and product mix front and center, while makeing other important content such as investor relations, news and supplier information easily accessible. An advanced custom content management system (CMS) enables the client to easily update every aspect of the site from home page banner visuals to marketing content, media assets to product detail information - even the interactive map is administratable helping Lear keep every aspect of their global communications current and timely.